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Hire Employees in Brazil: Remote Hiring Guide

Tap into Brazil’s work landscape, top sectors, hiring trends and learn how to hire compliantly.

Hire Employees in Brazil: Remote Hiring Guide

Tap into Brazil’s work landscape, top sectors, hiring trends and learn how to hire compliantly.

Language

Portuguese

Time Zone

UTC -4
(+1 hour EST)

Hub Cities

São Paulo
Rio de Janeiro

Top Sectors

Agro-tech, technology, manufacturing

Currency

BRL (Brazilian Real)
1 USD = 5 BRL
(as of March 2024)

English Literacy

Ranked 6th
in Latin America

Language

Portuguese

Time Zone

UTC -4 (+1 hour EST)

Risk free hiring

Agro-tech, technology, manufacturing

Top Sectors

Agro-tech, technology, manufacturing

Currency

BRL (Brazilian Real)
1 USD = 5 BRL (as of March 2024)

English Literacy

Ranked 15th in Latin America

In recent years, remote work has gained significant popularity globally. As companies increasingly recognize the benefits of remote talent, Brazil has emerged as a promising market for those looking to expand their virtual teams.

If you are considering incorporating remote Brazilian talent, this guide aims to provide you with an overview of what you need to know to hire remote talent in Brazil: key considerations, popular roles, salary perceptions, and essential tips for finding, hiring, and retaining your remote Brazilian team.

Workplace Landscape in Brazil

Brazil, known for its vibrant culture and strong work ethic, has undergone a notable shift towards remote work. Companies are open to hiring remote talent, recognizing the flexibility it offers.

The growth of startups, government support, and technological advancements have created a conducive environment for remote work, with improved infrastructure ensuring reliable connectivity.

Brazil ranks among the top five technological regions in Latin America, with a population of over 210 million. It stands out for its diverse and creative talent in key areas such as information technology, engineering, digital innovation, and creative industries, enhancing its global competitiveness.

The number of IT vacancies in Brazil has increased by 23.9% in the last three years, driving options for remote or hybrid work.

The demand for digital skills such as data analysis, artificial intelligence, digital marketing, and cybersecurity is on the rise.

U

There is a rapid adoption of HR technologies in Brazil, including AI-based hiring tools, candidate tracking systems, and employee management, improving efficiency in hiring processes.

Workspace Landscape in Brazil

Characteristics

Talent Hubs in Brazil

Remote Roles to Hire in Brazil

Review Potential Candidates in Brazil

Labor Laws in Brazil

How to Hire Talent in Brazil

Holidays in Brazil

Labor Costs in Brazil vs USA

How to Pay Talent in Brazil

Start Hiring Remote Brazilian Talent

Characteristics of Brazilian Talent

Remote Employment Growth

In Brazil, IT, agribusiness, and finance are great for remote work due to high demand and the digital revolution.

Exceptional Education Levels

With the world’s highest annual tech graduates and 24% choosing tech careers, the University of São Paulo plays a big role, boasting a 63.7% bachelor’s degree graduation rate.

Top Cities Proficient in English

While English proficiency is generally lower in Brazil, São Paulo and Rio de Janeiro have more English-skilled professionals, boosting adaptability in the global work scene.

Talent Hubs in Brazil

To achieve successful hiring in Brazil, it is crucial to focus your search on cities exhibiting specific innovation trends in various sectors. Consider the following:

São Paulo: A financial and cultural hub attracting remote professionals with diverse skills.

Rio de Janeiro: Recognized for creativity and innovation, ideal for remote talent in content creation, digital marketing, and design.

Belo Horizonte: A technological and startup center providing remote professionals in software development, IT, and customer support.

Porto Alegre: Focused on education and culture, a source of remote talent in research, academic writing, and virtual assistance.

Curitiba: With sustainable initiatives, it offers remote talent in project management, engineering, and technical roles, adding value to business growth and culture.

Cultural Considerations of Brazilian Talent

If you are working with a remote Brazilian team, understanding the work culture and communication styles in Brazil is crucial. It is marked by a collaborative approach, creativity, and warm communication emphasizing personal relationships.

Additionally, it is essential to consider the work-life balance valued by Brazilians, adapting the company to local regulations and offering compensation packages that account for regional cost of living differences to attract and retain top-tier remote talent.

Remote Roles to Hire in Brazil

When considering remote hiring in Brazil, certain roles stand out as particularly suitable for remote work, such as:

  • Software Developers
  • Digital Marketing Specialists
  • E-commerce Developers
  • Data Analysts and Business Intelligence
  • Customer Service Professionals
  • Graphic Designers and Multimedia
  • Mobile App Developers
  • Content Writers and Editors
  • HR and Recruitment Specialists
  • Finance and Accounting Specialists

Review Potential Candidates in Brazil

Labor Laws in Brazil

Brazil has robust labor laws designed to protect workers’ rights. If considering hiring staff in Brazil, it is crucial to be familiar with and comply with the following regulations:

Salary Payment: New employees’ salaries are set through employment contracts and collective agreements, either bi-weekly or monthly.

Minimum Wage: Currently, the minimum wage is $265.92 USD per month. It is recommended to offer significantly more competitive salaries than the local average.

Holidays: Brazil celebrates 12 national holidays per year, including Labor Day and Brazil’s Independence Day.

Overtime Pay: Employees are entitled to receive compensation for overtime hours if they work more than 44 hours in a standard five-day workweek.

Vacation Rights: After 12 months of work, employees are entitled to up to 30 days of paid vacation, which can be divided into a maximum of three periods.

13th Salary: All workers in Brazil are entitled to receive an additional salary equivalent to one month’s pay, in addition to their monthly salary.

Social Security Benefits: The social security system in Brazil includes healthcare and benefits such as retirement by age.

By diligently complying with these labor regulations, you can ensure a fair and favorable working environment for both your employees and your business.

How to Hire Talent in Brazil

When considering hiring in Brazil, it is crucial to understand the different options available and the legal implications involved. Here are three effective ways to hire in Brazil:

1. EOR (Employer of Record)

Delegate formal employment management, including payroll, taxes, benefits, and compliance, to Lupa, especially valuable in countries like Brazil with intricate labor laws. Focus on workforce management while Lupa handles salary and benefits negotiations.

2. Contractor

Choose contractors for flexibility and potential savings, but be wary of legal complexities in Brazil. Lupa’s tailored approach ensures compliance and seamless contractor hiring.

3. Staffing Model

Partner with Lupa to streamline recruitment and HR tasks, offering an efficient and scalable solution for global expansion plans.

At Lupa, we specialize in helping you hire new talent with three proven methods. Our goal is to offer you a seamless, risk-free hiring experience that provides peace of mind. With our 120-day guarantee, you can trust that if the hired candidate falls short, you’ll receive a free replacement.

Holidays in Brazil

To ensure respect for the culture and diversity of your Brazilian team, it is important to consider providing days off on the following 13 national holidays:

January 1: Universal Broterhood

February 12: Carnival

February 13: Carnival

March 29: Passion of Christ

April 21: Tiradentes Day

May 1: Labor Day

May 30: Corpus Christi

October 12: Our Lady of Aparecida

November 2: All Souls’ Day

November 15: Republic Day

December 25: Christmas

By providing this time for employees to celebrate and honor these significant dates, you will strengthen an inclusive and respectful work environment that acknowledges local traditions.

Labor Costs in Brazil vs. USA

When hiring remote workers or contractors in Brazil, U.S. companies can enjoy significant savings and greater workforce flexibility, improving operations and stimulating business growth. Here is the annual average salary for highlighted remote roles in Brazil compared to costs in the United States:

Career areas
Brazil
USA
Technology and Data
$24 - 50k
$80 - 100k
Marketing and Sales
$15 - 30k
$50 - 100k
Finance and Accounting
$20 - 40k
$70 - 100k
Human Resources
$8 - 24k
$35 - 70k

How to Pay Talent in Brazil

Paying remote Brazilian employees as a U.S. company involves navigating fluctuating exchange rates, Brazil’s banking system, and adhering to both countries’ regulations:

Bank transfers

A direct and simple payment method to any personal bank account, but it may involve high fees and longer processing times.

PayPal

PayPal offers fast and secure transactions internationally, but it may have relatively high fees and unfavorable exchange rates.

Global payroll providers

Such as Deel, Ontop, and Oyster offer competitive exchange rates, lower fees, faster processing times, and transparent fee structures.

Cryptocurrencies

Like Bitcoin or Ethereum offer decentralization and potentially lower fees, but their regulatory concerns may not suit all employees.

Start Hiring Remote Brazilian Talent with Lupa Today

Hiring Brazilian employees can diversify your team and boost your Latin American operations. However, cultural knowledge is critical to successfully navigate the hiring process in this country. At Lupa, we excel in aiding US companies hiring in Brazil, to swiftly recruit, interview, and onboard remote talent throughout Latin America, including Brazil, without any complications or risks.

Our team of experienced recruiters has a deep understanding of the unique requirements of remote contractors and the vast talent pool in Latin America. Using an automated approach and our expansive talent network, we ensure that you find the best fit for your needs, whether in tech, finance, marketing, or other sectors.

For further guidance on compliant hiring practices in Brazil, read our related articles or schedule a consultation with our experts for personalized assistance.